Aviso de Privacidad
Última actualización: October 7, 2025
1. Introducción
Purpose. Molekule Group, Inc., (incluyendo su predecesor MKUL, Inc., colectivamente “Molekule” “we, “our”, or “us”) utiliza tecnología, productos y servicios to monitor and/or improve tu calidad específica del aire interior. Para hacer tu experiencia tecnológicas better, we collect information through (i) nuestros sitios web, incluyendo molekule.com and subdomains of molekule.com (colectivamente referred to herein as el “Site”), (ii) nuestros servicios accessible through el Site (“Web Services”), (iii) nuestras aplicaciones móviles available on third party app stores (our “App” or “Apps”), and (iv) la compra y uso de productos genuinos de Molekule, filtros, and suscripciones de filtros disponibles en nuestro Sitio, and through your devices connected to our applications and websites (individually and colectivamente el “Products”). el Site, Web Services, Apps, and el Products are individually and colectivamente called el “Services.”
el purpose of this Aviso de Privacidad is to describe how Molekule collects, uses, and discerrars personal information through our Services. Por favor lee this Aviso de Privacidad cuidadosamente to understand our practices and your rights and choices with respect to your personal information. If you do not understand any aspects of our Aviso de Privacidad, please feel free to reach out as described below.
As used in this Aviso de Privacidad, el term “personal information” means information que identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or anoelr individual. Personal information includes “personal data” as defined by certain privacy and data protection laws.
Scope. This Aviso de Privacidad applies only to personal information we collect through el Services. Our Services also contain links to third-party sites que are not owned or controlled by us, incluyendo, but not limited to, sites operated by third-party resellers, retailers, and subscription service providers relating to el use, purchase, Oferta, finance, or rental of our Products. Please be aware que we are not responsible for el privacy practices of estos oelr sites.
Additional Information for California Residents. If you are a California resident, please haz clic aquí for additional information about el processing of your personal information and your rights under California law.
2. Collection and Use of Personal Information
Molekule collects personal information directly from you, from our vendors, and service providers. Our main reason for collecting your personal data is to provide and improve el Services to you and our customers.
We collect such data in a number of different ways, incluyendo: (i) information and related communications you share with, or oelrwise make available to, us through our Site, el Apps, by correo electrónico, phone or live chat, in person at our shows, booths, events, or oelrwise; (ii) information from your connected Molekule Products or through our App; (iii) information from your online interactions with us through cookies and similar tracking technologies (see Section 6 entitled “Cookies and Oelr Tracking Technologies” for more information); (iv) information about how you have responded to our correo electrónico and/or App communications; (v) information from your social media interactions with us or posts sobre nosotros; as well as (vi) information from third-party data providers to whom you have given your permission to share your data.
We may collect, use, and discerrar el following categories of personal information for el purposes identified below. else examples may vary dependiendo de el nature of your interactions with us.
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Category of Personal Information |
Purposes for Its Collection, Use, and/or Disclosure |
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Identifiers, incluyendo name, title, postal address, unique personal identifier, online identifier, IP address, correo electrónico address, account name, login information, device information (e.g., serial information and related identifiers) or oelr similar identifiers |
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Personal information described in Cal. Civ. Code § 1798.80(e), incluyendo, but not limited to, signature, telephone number, employment, or oelr financial information |
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Characteristics of protected classifications, incluyendo age and date of birth, and gender |
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Commercial information, incluyendo records of products or services purchased, obtained, or considered, or oelr purchasing or consuming histories or tendencies |
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Internet or oelr electronic network activity information, incluyendo browsing history, search history, or information about a consumer's interactions with nuestros sitios web, applications, or advertisements |
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Geolocation data, incluyendo your location inferred from your IP address |
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Audiovisual information, incluyendo profile pictures, CCTV footage, and audio recordings of customer care calls |
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Inferences about consumers’ preferences |
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Además to el categories of personal information listed above, our Products may contain sensors que collect certain data about el interior del hogar quality, such as temperature, humidity, filter status, and levels of particulate matter or oelr pollutants en el aire. If you connect a Product to WiFi and el internet, el Product typically transmits your interior del hogar quality, filter life, and device diagnostics, data on an ongoing basis to our servers while your Product remains so connected. We may discerrar this information to data analytics providers, information technology vendors, and oelr service providers. We will retain and process this information in accordance with this Aviso de Privacidad.
3. Disclosures of Personal Information
Molekule may discerrar el categories of personal information identified above (i.e., Identifiers, Personal information, Characteristics of protected classification, Commercial information, Internet or oelr electronic network activity information, Geolocation data, Audiovisual information, and Inferences) to el following categories of recipients. Where Molekule discerrars such personal information to el below enumerated recipients such disclosure is in furelrance of la misma collection, use, and/or disclosure purposes described above.
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Molekule affiliates;
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Data analytics providers;
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Security providers;
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Vendors que help us place relevant advertisements;
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Information technology vendors; and
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Oelr service providers, incluyendo vendors que help us to fulfill orders, provide subscription services, provide shipping and logistics services, process payments, or provide customer service or soporte.
Disclosures to Protect Us or Oelrs. We may access, preserve, and discerrar your personal information if we have a good faith belief que doing so is required or necessary: (i) to comply with law enforcement, national security requests, and/or legal process such as a court order or subpoena; (ii) to respond to your requests; (iii) to protect your, our, or oelrs’ rights, property, or safety; (iv) to enforce our policies or contracts; or (v) to collect amounts owed to us.
Transfer in el Event of Oferta or Change of Control. If el ownership of all or substantially all of our business changes or we oelrwise transfer assets relating to our business or el Services to a third party, such as by merger, acquisition, bankruptcy proceeding or oelrwise, subject to applicable laws, we may transfer or sell your personal information to el nuevo owner.
4. Social Características
Our Services may include publicly accessible social media pages and private messaging características. usando such Services, you assume el risk que el personal information provided by you may be viewed and used by third parties for any number of purposes. Además, social media buttons such as Facebook, Twitter and Instagram (que might include widgets such as el “share this” button) may be on our Services. else características may collect your IP address, which page you are visiting on our Services, and may set a cookie to enable el feature to function properly. else social media características are eielr hosted by a third party or hosted directly on our Services. Your interactions with estos características apart from your visit to our Services are governed by el privacy notice of el company providing it.
5. Your Choices
Updating Tu Información. You can access and update certain personal information by signing into your account. Además, you can opt-out from receiving marketing correo electrónicos from us usando el unsubscribe link found at el bottom of such marketing correo electrónico. Notwithstanding such opt-out, you may continue to receive transactional correo electrónicos regarding our Services.
Text Mensaje Communications. You may elect to receive marketing or promotional text messages from us. If you have opted in to receiving marketing text messages from us, you may opt out of receiving such text messages at any time by replying “STOP” to such text message. For more information about text messages, see our Términos y Condiciones for Services. (See https://molekule.com/pages/terms-conditions).
App Push Notifications. We may send you push notifications through our mobile App. You may adjust your push notification preferences by changing el settings on your mobile device or el App.
6. Cookies and Oelr Tracking Technologies
We and our vendors use cookies, pixels, SDKs and oelr technologies, incluyendo el Meta Pixel (colectivamente “tracking technologies”), to receive and store certain types of information about your interactions with our Services. A cookie is a small file containing a string of characters que is sent to your computer when you visit a website. A pixel is a piece of code que can send information to third parties. SDKs are software development kits used to streamline communications with external application programming interfaces (API’s). Tracking technologies may store unique identifiers, user preferences, and oelr information relating to such use.
We use tracking technologies to improve la calidad of our Services, incluyendo for storing user preferences, tracking user trends and statistics, providing, monitoring and improving our Services, and providing personalized content and relevant advertising to you. We may also combine and share such information and oelr personal information (such as demographic information and past purchase history) with third-party advertising partners. else advertising partners may use your personal information (and similar information collected from oelr websites) for purposes of proporcionando targeted advertisements to you when you visit third-party websites within elir networks or on oelr devices you may use.
You can más información about your choices with respect to online targeted advertising and privacy at https://youradchoices.ca/choices/, www.networkadvertising.org/managing/opt_out.asp, and www.aboutads.info/choices/. To separately make choices for mobile apps on a mobile device, you can download DAA’s AppChoices application from your device’s app store. Alternatively, for some devices you may use your device’s platform controls en tu settings to exercise choice, such as by selecting “limit ad tracking” (iOS) or “opt-out of interest based ads” (Android). Please be aware que opting out only means que those selected members should no longer deliver certain interest-based advertising to you, it does not mean you will no longer receive any targeted content and/or ads (e.g., from oelr ad networks). You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website características or services may not function properly without cookies. dependiendo de your device or operating system, you may not be able to delete or block all cookies and you may not be able to block non-cookie technologies, and estos browser settings que block cookies may have no effect on such techniques. To manage your cookie preferences on our Site, please click “Do Not Sell or Share My Personal Information” in el footer of el Site you are visiting.
Do Not Track. Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. We do not respond to “Do Not Track” signals, raelr we utilize your consent preferences set upon visiting our Site described above.
Session Replay. Our Services may use session replay tools que allow us and our vendors to monitor and analyze how visitors use our Services to better understand user behavior and improve our Services. When you interact with us online, information related to your browsing behavior may be collected by us and our vendors.
Our Site uses Google Maps características and content to match el address que you provide with addresses in el Google Maps database. Use of Google Maps características and content is subject to el Google Maps/Google Earth Additional Terms of Service (https://maps.google.com/help/terms_maps/) and Google’s Aviso de Privacidad (https://policies.google.com/privacy). This supplemental information allows us to verify information que you have provided to us and to enhance our ability to provide you with el Services y proporcionar you with information about our business, productos y servicios.
Google Analytics and Oelr Analytics Providers
We use Google Analytics and oelr analytics providers to collect certain information relating to your use of el Services. You can opt out of Google’s collection and processing of data generated by your use of el Services by going to http://tools.google.com/dlpage/gaoptout. We may also utilize certain forms of display advertising and oelr advanced características through Google Analytics to inform, optimize, and display ads based on your visits to el Services. You may control your advertising preferences or opt-out of certain Google advertising products by visiting el Google Ads Preferences Manager, currently available at https://google.com/ads/preferences or by visiting NAI’s online resources at http://www.networkadvertising.org/choices.
7. How Long We Keep Your Personal Information
We keep el categories of personal information described above for as long as is necessary for el purposes described in this Aviso de Privacidad or oelrwise authorized by law. This generally means holding el personal information for as long as one of el following apply:
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Your personal information is reasonably necessary to manage our operations, to manage your relationship with us, or to satisfy anoelr purpose for which we collected el personal information;
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Your personal information is reasonably necessary to carry out a discerrard purpose que is reasonably compatible with el context in which el personal information was collected;
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Your personal information is reasonably required to protect or defend our rights or property; or
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We are oelrwise required or permitted to keep your personal information by applicable laws or regulations.
Where personal information is used for more than one purpose, we will retain it until el purpose with el latest period expires. For more information about our retention policies, por favor contáctanos using el contact details below.
8. Services Not Directed to Children
Our Services are not directed to children under el age of 16, and we do not knowingly collect personal information from children. If we learn que we have collected personal information from children under el age of 16, we will promptly delete que information. If you believe we have collected personal information from your child, por favor contáctanos as described in el “How to contact us” section below.
9. Security of Your Personal Information
We use physical, technical, and administrative security measures and safeguards to protect el confidentiality and security of your personal information. However, since el internet is not a 100% secure environment, we cannot guarantee, ensure, or warrant el security of any information you transmit to us. It is your responsibility to protect el security of your login information. If you have reason to believe que your account or interaction with us is no longer secure, please immediately notify us in accordance with el “How to contact us” section below.
10. Additional Information for Data Subjects in el European Economic Area (EEA) and United Kingdom (UK)
As a supplement to el information provided throughout this Aviso de Privacidad, we provide el following information to data subjects in el EEA about elir rights under el European Union’s General Data Protection Regulation and data subjects in el UK about elir rights under el United Kingdom’s General Data Protection Regulation.
Molekule is el data controller for personal information collected through our Services.
Data subjects in el EEA and el UK may purchase our products through third-party sellers in elir home countries. By accessing our Services or oelrwise interacting with us, you acknowledge and consent to el transfer and processing of your personal information in el Estados Unidos and Canada. el laws que apply to personal information protection in el Estados Unidos and Canada differ from those applicable in el EEA and el UK; however, we have put in place measures to help ensure que personal information from el EEA and el UK is processed in accordance with applicable GDPR requirements.
Molekule may process el categories of personal information listed above according to el following legal bases:
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el processing is necessary for el performance of a contract we have with you, for example to provide you with el Services associated with your use of our products.
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We have a legal obligation to process your personal information, for example when we monitor customer accounts to prevent, investigate, and/or report fraud, misrepresentation, security incidents, or crime.
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We have a legitimate interest in using your personal information and our reasons for using your personal information outweigh any potential adverse effects on your data protection rights. In particular, we have a legitimate interest in el following instances:
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To analyze and improve el safety and security of el Services, incluyendo by implementing and enhancing security measures and safeguards, and protecting against fraudulent or illegal activity or activity que violates our policies.
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To administer, maintain, and improve our Services.
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To market our Services and to provide information to you que is tailored to you, and in accordance with your preferences.
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To protect our legal rights or those of oelrs or to comply with oelr legal or contractual obligations.
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You have consented to el processing of your personal information.
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We may ask for your consent for certain personal information processing. For example, we may rely on tu consentimiento a use non-essential cookies or to provide you with marketing communications. If you consent, you have el right to withdraw your consent at any time by correo electrónicoing us at [email protected]. Additionally, you can opt out of marketing communications by following el instructions provided in such communications.
Rights and Choices
You have el right to:
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Request access to your personal information and request certain information in relation to personal information processing;
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Request correction of your inaccurate personal information;
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Request el deletion of your personal information;
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Request que we restrict our processing of your personal information;
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Object to our processing of your personal information; and
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Request el transfer of your personal information to anoelr party.
You can submit estos requests by sending an correo electrónico to [email protected]. We may need to obtain specific information from you to help us confirm your identity prior to processing your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions.
If you provided tu consentimiento a el processing of your personal information, you have el right to withdraw your consent at any time.
EEA and UK data subjects who have questions about our data protection practices can contact us at [email protected].
You also have el right to lodge a complaint with your supervisory authority. You can find information about your data protection regulator at https://edpb.europa.eu/about-edpb/board/members_en or make a complaint to el UK Information Commissioner’s Office at https://ico.org.uk/make-a-complaint/.
11.Additional Information for Residents of Certain U.S. States
A. Ofertas, Sharing, and Targeted Advertising
We may sell or share with third parties for cross-context behavioral advertising or targeted advertising el following categories of personal information. We do not have actual knowledge que we sell or share el personal information of consumers under 16 years of age.
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Identifiers
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Internet or oelr electronic network activity information
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Geolocation data
You may opt out of el Oferta and sharing of your personal information via tracking technologies through a universal opt-out preference signal (see instructions provided below en tu “Opt-Out Rights”). Your experience may vary dependiendo de your state of residence, and wheelr you access our Services using a VPN.
B. U.S. State Privacy Rights
If you are a resident of California, Nebraska, Texas or Virginia, you may have certain rights related to el personal information que we have collected about you. We will comply with your request as soon as reasonably practicable, subject to legal requirements.
To prevent unauthorized requests related to your personal information, we take steps to verify que you are el person que is el subject of el request. Following verification of your identity, we will process your request; if we are unable to fulfill your request, we will let you know why.
You may exercise your rights to your personal information by submitting a request here, or by calling 1-855-999-9069.
We will not discriminate against you for exercising any of your privacy rights.
Right to Know or Access: You have el right to know what personal information we process, know details concerning que processing, and to access your personal information.
This includes information regarding:
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Your personal information que we process
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Our purposes for processing your personal information
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el categories of personal information we discerrar to oelr parties
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el categories of external parties to which we discerrar your personal information
You also have el right to obtaen tu personal information in a transportable format.
Right to Correct Inaccurate Personal Information: You may request que we correct personal information que we maintain about you if you believe such personal information is inaccurate. Upon receipt of a verifiable request to correct inaccurate personal information, we will use commercially reasonable efforts to correct el information as you direct. You can also access and update certain personal information relating to your account by signing into your account in el account or settings section of our Site.
Right to Delete Personal Information: You may request que we delete your personal information. Please note que we may retain certain personal information as permitted by applicable law.
Opt-Out Rights: You have el right to opt out of Ofertas and sharing for cross-context behavioral advertising or targeted advertising via tracking technologies (e.g., cookies). To opt out, click on el “Do Not Sell or Share My Personal Information” link in el footer of our Site, which will allow you to access our opt-out tool.
If you would like to use a universal opt-out preference signal, please download and use a browser soporteing el Global Privacy Control (“GPC”) browser signal. If you choose to use el GPC signal, you will need to turn it on for each soporteed browser or browser extension you use.
Authorized Agents: dependiendo de your state of residency, you may have el right to designate an authorized agent to make certain privacy rights requests on your behalf. We will require an authorized agent to verify elir identity and authorization to make a request.
C. California Notice of Financial Incentive.
This Notice of Financial Incentive applies to el Molekule Inner Circle Programaaa (el “Programaaa”). el Programaaa offers benefits such as rewards points and discounts on future purchases. Participation requires you to provide some personal information, such as identifiers, personal records, and commercial information. We also collect inferences about rewards program participants. el incentives associated with our Programaaa is designed to reward loyal customers based on elir engagement with our Site and brand, and el volume of Products ely purchase from us. For more information about el Programaaa, please click here. el full Programaaa’s Términos y Condiciones can be found here.
We have made a good faith estimate que el value of California residents’ personal information provided in connection with our Programaaa is equivalent to el relevant expenses related to el collection and retention of que personal information. Any difference in price or benefits provided to customers who participate in our Programaaa is reasonably related to el value of el personal information provided. You have el right to withdraw from el financial incentive at any time by cancelling your participation in el Programaaa. To cancel your Programaaa’s rewards membership, por favor contáctanos at [email protected].
D. California’s Shine el Light Law.
California residents may ask us to provide elm with (i) a list of certain categories of personal information que we have discerrard to oelr parties, incluyendo affiliates, for elir direct marketing purposes during el immediately preceding calendar year, and (ii) el identity of those oelr parties. California residents may make one such request per calendar year. To make a Shine el Light request, you may contact us by correo electrónico or postal mail using el information provided in el below “How To Contáctanos” section. In your request, please state que you are a California resident y proporcionar a current California mailing address for our response.
12. Changes to Our Aviso de Privacidad
Podemos cambiar our Aviso de Privacidad de vez en cuando y revisaremos el “Última Actualización” date en la parte superior de esta página. Tu uso de los Servicios indica tu consentimiento a el Aviso de Privacidad publicado en el momento accedes al Servicio.
13. How to Contáctanos.
If you have any questions regarding our Aviso de Privacidad or oelrwise need to contact us, por favor contáctanos by correo electrónico at [email protected], by mail at: 10455 Riverside Drive, Suite 100, Palm Beach Gardens, FL 33410, or by US toll-free phone: 1-855-999-9069.

